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Laura Lake

Trade Show Marketing

By , About.com GuideJuly 18, 2003

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One of the most inexpensive ways to market your products and services is to participate in Trade Shows. However, anytime you participate in a marketing activity you want to put your best foot forward, so take some time to read these Ten Trade Show Display Tips.

Comments
May 23, 2008 at 12:31 am
(1) dex :

Very informative information about trade show, keep up the good work

June 12, 2008 at 10:04 am
(2) Karto :

I thought you might be interested in a site that offers “how-to” information on all aspects of trade show marketing and participation. Articles cover everything from booth design and lead generation to giveaways and staffing.

Here’s the site: http://www.trade-show-advisor.com.

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July 1, 2008 at 10:54 am
(4) McCarthy :

One of the most important aspects to executing an successful trade show marketing program is good planning. Many of the tips in this article are helpful, but you must begin far in advance of your show for them to be effective.

This article by Deckel & Moneypenny Exhibits has a good checklist. The article is toward the bottom of the page and includes a link to download a PDF version of the checklist.

July 2, 2008 at 11:49 pm
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