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Laura's Marketing Blog

By Laura Lake, About.com Guide to Marketing since 2003

Affiliate Marketing Puts Your PR on Steroids

Wednesday May 5, 2004
Affiliate marketing can be much more than a virtual sales force. Affilaite programs that are carefully planned and managed, can be used to carry an editorial message to educate a target audience, generate visibility for a product or company, inform, persuade, and even help manage a company's reputation. Read more in this article by Rob Key at IMediaConnection.com.

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