If you are like me all you want to do is market your companies products and services. Often we become so involved with our daily tasks at hand that it's hard to keep up with new laws that are introduced. In MarketingSherpa's newsletter Anne Holland explains and offers tips to assist in making sure that you are compliant with California's 2003 Online Privacy Protection Act that became effective on July 1, 2004. Learn not only what you need to do to be compliant, but also learn how to make California's Online Marketing Law work for you as the marketer.
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