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Laura's Marketing Blog

By Laura Lake, About.com Guide to Marketing since 2003

Reach Customers with Your Marketing Mix

Wednesday October 13, 2004
Many of us know that it is necessary to have several different formats to one's Marketing Mix, but did you know that it is also necessary to see that they are all unified and share the same face be effective? Learn how to reach customers effectively with your marketing mix in this guest article by Alan J. Zell.

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