Is Your Marketing Database Ready For Prime Time?
Tuesday May 3, 2005
We all know the importance of having our marketing database ready to go at a moments notice, but most companies aren't prepared for prime time when it comes to the condition of their marketing database. Sometimes cleaning up our database can be as daunting as cleaning out a closet; use these helpful suggestions by guest author Perry Norgarb to get your database in tiptop shape. Is Your Marketing Database Ready For Prime Time?


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