Do You Need Cold Calling Selling Scripts? 5 Ways to Be Yourself Again

If you’ve been selling for a while, chances are you’ve been asked to use sales scripts to make cold calls. And even if you feel scripts are unnatural and impersonal, you’ve probably used them anyway because they were the only way you knew to start a conversation with prospects. Learn how to be yourself and throw away those cold calling scripts and get even better results Ari Galper shows you how in this week's guest article.