Many of us know that the marketing mix consists of the 4 P's in marketing. A successful marketing mix uses a combination of marketing tools that are used to satisfy your customers and company objectives, but are there standards that a marketing professional should follow? How do you shake up your marketing mix?


No , there can not be a standard combination of the Marketing Tools. Its just like cooking. I same Dish may be cooked in Different Houses but the Composition of the integrants is different in everyhouse as per the need. Similarly Every Company has a different Economics , Effect of external Economics is different and so is the ultimate organizational goal.
This is true, however I think in specific industries you can in fact have a workable standard in marketing tools. Agree?
Anyone see this http://www.msdewey.com/
Seem interesting search engine,but not to useful in the online world these days.
But I guess some people might use it.
could be msn website,but cannot say for sure.