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It's true we spend marketing dollars to display at trade trade shows, to attend events, to hold conferences, and to produce marketing material for campaigns. How do we know what we are getting in return? How can we quantify the results to make sure they are worth the revenue spent? Learn how easy it is to quantify your marketing efforts.

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April 12, 2006 at 10:42 am
(1) betty says:

These are simple, easy formulas. Thank you!

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