Cold Calling Secret Alternative to Using Sales Scripts
Sunday September 7, 2008
Ari Galper is one of my favorite sales trainers. Why? He tells it like it is. Gives you tips that you can implement today. What if there was another way that you could connect with people on the phone without using a cold calling sales script? Would you be open to it or would you prefer to stick with the way your selling on the phone now? Learn how this top sales trainers connects with prospects via telephone without using a sales script.
I think you and by extension Ari, are perhaps overlooking a key point to cold calls. I would agree that your intent comes through the phone, so the goal should not be the sale. But the real goal of a cold call is to get the prospect to engage with you, to accept a conversation, either on the phone or face to face. Trust is hard to achieve when one of the parties is not engaged.
Thanks
Tibor
Sales scripts work phenomenal if:
They are well written;
In touch with the prospect and the company selling;
The sales person doesn’t sound like they are reading a script…it needs to become natural.
am a 2nd year marketing student i have never encountered any marketing practices what is out there for me in the years to come
It is dumb to say you don’t need script. The best salespeople in the world use scripts. If you were a true professional, you wouldn’t sound scripted, you’d sound natural. Your favorite movie is scripted, you ninny!
It is the mark of a professional that makes a script sound natural. Instead of coming off like a “guru”, why don’t you get a real sales job and sell something?