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Laura's Marketing Blog

By Laura Lake, About.com Guide to Marketing since 2003

Drafting Your Marketing Calendar for 2009

Sunday December 14, 2008
The year is coming to an end and most of us are working hard to reach our Q4 goals, but have you sat down to develop your marketing calendar for the upcoming year?

Your marketing calendar assists you in launching your marketing vehicles in a way that can drive you to your goals in a structured and thought-out manner. It can actually make your job a little easier, I promise. If you've fallen behind don't fret I'm here to help. Use this marketing calendar tool to get started on planning your marketing strategy for 2009.

What information do you include in your marketing calendar that might help others in creating theirs?

Comments
December 11, 2006 at 6:51 pm
(1) James says:

Excellent idea always good to have a little help getting organized,
Nice work
pdx-factor

December 12, 2006 at 9:01 am
(2) Dirk van de Broek says:

Yes i made my callender this summer, like i always do, because when you still have to do it in Nov/Dec you are getting a hard time getting it to the printer.

Dirk.

December 13, 2006 at 9:49 pm
(3) Ryan says:

No but I guess its time to get ur done.

December 20, 2006 at 6:58 am
(4) Deo Kateizi says:

Thanks Laura,true a Marketng Calender should be done around about this tme,if we as Marketers are to achieve our set out goals.Bravo Laura

December 15, 2008 at 6:16 pm
(5) bob seering says:

Laura,
Do you have a template that would reflect the entire year weekly activity Jan-Dec. ?
Thanks!
bob

December 17, 2008 at 10:15 am
(6) Om Prakash says:

Laura, This comes very handy when one is planning his marketing plans, and that too when the new year is just round the bend!

Though some of the templates do not suit individual needs, the templates may be changed by the user accordingly.

Many thanks to you Laura!

December 17, 2008 at 8:52 pm
(7) debe says:

thank you for making the mission statement and the vision statement very clear. some coaches do make it as clear and as simple as you have, thank you.
d

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