Your slogan should stick in the minds of those that hear it or see it, but that isn't always the case. After all, how do you create a slogan that has the components that make it memorable and sticky?
A slogan adds a strong element to your brand that you just won't get any other way. For instance, do you recall these slogans:
- A&W Root Beer - That frosty mug sensation.
- Acura - The true definition of luxury.
- BMW - The ultimate driving machine.
- Gillette - The best a man can get.
- M&Ms - The milk chocolate melts in your mouth, not in your hands.
Let me show you six components that will help you create that slogan that people won't forget. How to Write a Catchy Slogan that Sticks
What slogans have been sticky enough to stick in your mind?
Great tips, presented clearly and simply stated — well done. I’ll have to come back for more!
I love the slogan “Who’s reading your underwear? by readunderwear.com
It sticks in my mind.
M&Ms – The milk chocolate melts in your hands, not in your mouth.
Was that internet humor?
Darren it’s called a late night, you caught me
How’s this?
Teakdecking Systems – Don’t forget the elephant!
How about this :
All the news that’s fit to print. – The New York Times
M’m! M’m! Good! – Campbell Soup
I think, therefore IBM. – IBM
Nice share
Or, sometimes the slogan can be replaced by a ringtone, like Nokia and Intel…
Or sometimes slogans can be a ringtone, just like Nokia and Intel..