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Laura Lake

Why Businesses Should Pay Attention to Google Plus

By December 18, 2011

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Google+ - What's the Big Deal?

Use it.
Don't use it.
Dump Facebook for it.
No one is going to use it.

Are these some of the comments you've heard? You are not alone.

There is a lot of confusion surrounding Google Plus, so I'm here to help you understand the value from a business perspective. It is certainly up to you on whether or not you decide to use Google Plus, but there are some things we cannot ignore and that is it has raised the bar when it comes to social media networking game and as businesses we need to pay attention.

In November of 2011 Google introduced Google Plus Pages for businesses. This changed the game and businesses started to scramble. Questions started to enter the minds of those in charge of marketing.

Is it important?
Will it make a marketing impact?
Do we give up Facebook for Google+?

Sound familiar? I'm working on an online courses that will guide you step-by-step into Google+, but in the meantime, the latest two articles will at least guide you in making a decision on whether or not Google Plus is important to your business or not.

Want to learn more about the course? Sign up for the RSS feed and you'll be one of the first to know when the course is ready for you to sign up - oh and did I mention it's going to be free like all of the marketing courses here at About?

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