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Laura Lake

Drip Marketing: Is It Effective?

By January 19, 2014

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Drip marketing is the method of sending several promotional pieces to current and potential clients.

This method keeps your name in front of your client base. It can be effective but it must be planned and executed successful. The method of drip marketing can help you avoid the sell-produce curve.

A drip marketing campaign requires a plan of action. By creating this plan and following it throughout the year you can guarantee that you will be consistent with your marketing all year long.  Learn how to plan your drip marketing campaign.

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Comments
March 15, 2008 at 11:23 pm
(1) Cheryl H says:

Your absolutely correct drip marketing is one the the techniques my company use to stay ahead of the game. We use it even if we get a no. No means Just not right now. Excellent marketing tip.

March 15, 2008 at 11:24 pm
(2) Cheryl H says:

Edit from earlier post:Your absolutely correct drip marketing is one the the techniques my company use to stay ahead of the game. We use it even if we get a no. No means Just not right now. Excellent marketing tip.

March 31, 2008 at 6:37 pm
(3) ReginaM says:

thanks Laura for sharing this. it is so true. you can also use autoresponders to keep in touch with your audience and tell them about your offer, offer an e-course about a related topic or tell them about a great experience you had. I use a marketing newsletter to stay in touch with my list.

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