Marketing Blog
November 2003 Archive
Do Long Sales Letters Work?
In an article by Michel Forten entitled "Are Long Copy Salesletters Scams?" he explores whether or not these letters work. His argument is that copywriting is "salesmanship in print." I Read More...
Wednesday November 26, 2003 | permalink
In an article by Michel Forten entitled "Are Long Copy Salesletters Scams?" he explores whether or not these letters work. His argument is that copywriting is "salesmanship in print." I Read More...
Wednesday November 26, 2003 | permalink
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