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Laura's Marketing Blog October 2004 Archive

By Laura Lake, About.com Guide to Marketing since 2003

Customer Relationships Are Key to Your Marketing Strategy

Saturday October 30, 2004
Learn how you can increase your sales by 50% without increasing your marketing budget by nurturing, retaining, and maintaining your customer relationships with your existing customer base.

Marketing to Single Women in Politics and Business

Saturday October 23, 2004
In a report by the Census Bureau release in July of 2004 it showed that there were over 95.7 million unmarried and single Americans. Over 53% of them were women. ... Read More

Creative Process in Marketing

Thursday October 21, 2004
I enjoy checking my email on a daily basis, while I'm often overwhelmed with the number that I receive there are days where I get something that gets my attention ... Read More

Reach Customers with Your Marketing Mix

Wednesday October 13, 2004
Many of us know that it is necessary to have several different formats to one's Marketing Mix, but did you know that it is also necessary to see that they ... Read More

Viral Marketing: Why is It Important?

Saturday October 9, 2004
Viral or Word of Mouth marketing has been said to be the best thing that has happened to marketers after the invention of advertisements. If this is true why have ... Read More

Market Research on a Budget

Tuesday October 5, 2004
Researching your target market can provide you with sound and objective data. The problem is that market research can be extremely expensive, so how can you do the research if ... Read More
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