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Laura Lake

    Social Media Marketing Crash Course - 7 Day Course

    There is a lot of talk about social media and so many businesses are unsure of how to begin using it or even deciphering if itís right for them. It is for this reason that I have created the Social Media Marketing Crash Course.

    In this course, we will discuss the benefits of social media and whether it's right for your business. I will show you the core social media tools, how to begin using them and how to determine your social media return on investment.

    It's important to realize that social media marketing works best when integrated with other components of your marketing. You will want to use it to drive potential consumers to your website, where you have an established presence online. You can also use social media in conjunction with traditional advertising mediums, like Television commercials, print ads and/or radio spots that you use in your marketing strategy, by driving potential consumers to your social media presence online.

    The key to social media and the most important thing to realize is that it's not about having a megaphone to shout about your products and services, but rather to interact and engage with potential customers; by doing this you will see them be drawn to your business naturally.


    If you are ready to explore social media and make a determination of whether or not it's right for your business, but need guidance and feedback, the Social Media Crash Course is just for you. In this 7 day course we will explore the following:

    Day 1: Understand the Role of Social Media in Marketing
    Day 2: Is It Right for Your Business?
    Day 3: Social Media Methods - Which Ones Are Right for Your Business?
    Day 4: Manners are Important in Social Media
    Day 5: Social Media Isn't Just for B2C Businesses
    Day 6: Nonprofits See Social Media Benefits
    Day 7: Should I Outsource My Social Media Marketing?

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