Articles Index
Social Media Marketing Outsourcing Guidelines
We know there are benefits to social media marketing, but who has time. It's true companies face challenges when it comes to enough personnel for this new method of marketing and who has the time? There are scenarios where outsourcing works, but it's important to know what to look for when to selecting a social media expert to outsource to. Here are some guidelines that can help make sure that you don't get burned.
Five Twitter Time-Saving Tools I Use
Stop making excuses on why you don't use Twitter. The most common mistake I hear is that there just isn't enough time in the day to be on Twitter. I'm going to share with you my selection of five time-saving tools that not only do I recommend but I use myself. I will show you how you can in fact use Twitter as one of your social media marketing tools without taking a large amount of time out of your days to be successful.
Google Local Can Help You Gain Marketshare in Your Business Today
How are your rankings on Google when it comes to local search engine results for either the products you offer or the service you provide? Learn how Google Local Maps can gain your marketshare for your business today within your local region, the best part is this can happen in a matter of days not months.
How to Market Your Business on Facebook
When asked to share no-cost and low-cost tips and techniques for marketing, a common thread was social media marketing, particularly Facebook. I know that many of us thought that Facebook, was just for kids, but statistics are proving us wrong daily; a recent report shows that Over half of the 140 million users on Facebook are out of college. Does that peak your interest? Of course it does, so today I'm going to show you two different ways that you can use Facebook to market your business.
Twitter Hashtags - Understand Their Value and How to Use Them
There are so many ways to use Twitter and a few tips and tricks that can help us be more effective when using Twitter as a social media option. One trick includes Twitter Hashtags. We can use them organize and group topics and events as well as use them to research current trends on Twitter. Learn how to use hashtags and the value they contain.
Marketing Online - Men and Women Use the Internet Differently
We know that when it comes to the way men and women shop; it's different. Men waltz into a store to gather what they came for while women will take the time to browse and explore the new products that have been introduced in the isles. The same is true when it comes to the online behavior of men and women; gender stereotypes apply. Take a few moments to learn how both men and women use the internet and how that information can help you in positioning your product or service.
Explore the Benefits of Marketing Online
Marketing online offers many benefits that you won't find in traditional marketing and many companies are embracing those benefits during these tough economic times, find out why.
Marketers, Listen to Your Sales Team
The truth is a sales team needs a marketing team and vice versa, but how can both teams work together to benefit the company they support? It's important for marketing departments to understand the challenges that their sales teams encounter, so that they can create tools that are both efficient and effective. It's no longer acceptable to ignore their needs, there has never been a more important time to support them than in today's economy.
Marketing You!
Your resume is your personal marketing tool, unfortunately very few job seekers treat it as such. Learn how to use basic marketing strategies to market yourself in today's job market.
TwitterFeed - Explore the Ease and Benefits
Are you using Twitter as a method of marketing your products and services? If so, you will want to know about TwitterFeed. TwitterFeed is a free service that is in beta right now. It automatically feeds your blog posts directly into your Twitter account, so that your followers can read the blog posts that are of interest to them.
Internet Marketing - A Viable Marketing Strategy in a Down Economy
Internet marketing is the most cost effective and efficient method marketing during a down economy. Why? Internet marketing allows you to make adjustments within minutes when a marketing campaign is not working. It allows you to reach out to consumers within minutes and specific target your marketing in a way that no other marketing vehicle does.
Using Twitter to Find Prospects
Twitter is continuing to grow at a substantial rate; currently there are over 7 million users. Twitter can be a great resource to find potential customers and prospects, but you must approach it in the right manner. Learn the proper etiquette in using Twitter to find customers and gain insight on how to use it effectively.
Marketing During a Recession
It's true businesses are pulling their marketing budgets and as a result they are going to see a decrease in sales, while their competitors will continue to market and see growth during these difficult economic times. Learn the importance of marketing during a recession and gain the information you need to do it effectively and at low to no cost.
Understanding the Role of Social Media in Marketing
Social media, it's the buzz hitting the marketing streets. There are some people who get it, some that don't understand it and others who just want to know more about how to use it in their marketing plan. I understand the confusion, which is why I want to talk about it. Social media does have a role in marketing, but that role depends on your business and how it best fits the needs of your business. Learn the role social media can play in marketing and how it can benefit you as a company.
Social Media Marketing: Put It to Work for You
Do you want to implement social media into your marketing mix, but you are unsure of where to start? Learn not only importance of social media marketing, but gain the knowledge you need to begin putting it to work for you and your business.
Twitter: A Valuable Marketing Tool?
If you not heard about Twitter I have to ask where you have been. Not to worry, let me try to help. Twitter is one of the fast growing online platforms that is being used for communication and conversation. Twitter is has over 1 millon users and broadcasts over 3 million messages everyday. It can be used as a marketing tool, but you must do it right by following the Twitter etiquette in order to be effective. Let me show you how to use Twitter as a marketing tool for your businees.
YouTube: Social Media Marketing via Video
It's true when I mention social media marketing everyone turns their focus towards Facebook, Twitter and Myspace. They often forget about the video option that YouTube provides. Video can be a great way to interact with potential customers, but you must do it correctly in order to attract new customers and not chase them away. Learn how to use YouTube as a viable social media marketing tool.
Twitter: How to Measure the Buzz
Twitter is a valuable marketing tool, but how do you measure the buzz that is being created on Twitter when it comes to you, your company and your products? It's not as difficult as you might think, I show you two easy ways that you can begin using today to gauge what's being said.
Five No-Cost Marketing Tips
Looking for ways to promote your business, but running low on financial resources? Don't fret! There are ways to promote your business that are low-cost and some even no-cost. Get started in promoting your business today and reap the rewards.
ABC's of Internet Marketing
There are many options when it comes to using the internet to market your service or products. This can often leave marketers confused and wondering where to start. Learn a formula that will help you experience internet marketing success in 2007
Top 5 Reasons Customers Don't Buy From You
There are times where businesses spend money on marketing, but for some reason their products still don't sell. Consumers show no interest in their product, it's almost as if the marketing message is invisible to them. There are five reasons that customers don't buy and when we can take those reasons and evaluate our marketing message against them. This will help us in understanding why consumers may not be buying our product and how we can change our marketing message to turn that around.
The Key to Success in 2009: Understand the Why Behind the Buy
What is it that will help us grow our business in 2009? Is it social media? More internet marketing? Spending more on advertising and marketing? The key is building customer relationships and taking the time to understand the "why" behind the buy. Let me show you five steps that will help you understand the "why" in a clear way that will help you grow your business even when businesses around you are going under.
Creating and Using a Marketing Calendar Effectively
A primary and essential tool is the marketing calendar. A marketing calendar assists you in launching your marketing vehicles in a way that can drive you to your goal in a structured and thought-out manner. In this article you will learn how to create and use a marketing calendar.
Create a 90-Day Marketing Plan
We've all heard of creating our annual or five-year marketing plan, but have you ever considered creating a 90-day marketing plan? There are many benefits to creating your marketing plan in 90-day increments. Learn more about those benefits and how to go about creating your plan today.
In Marketing You Must Know Your Target
Identifying your marketing targets enables you to find opportunities and tap into them. It gives you the information needed to focus on the buyers that are interested in what you have to offer. This can save you both time and money in an ever-changing society. Learn how to identify your target.