| Marketing Career Profile: Brand Manager |
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Marketing Job Title: Brand Manager
Job Description:
Brand managers plan, develop, and direct the marketing efforts for
a particular brand or product. It is not uncommon for a brand manager to be
responsible for coordinating activities of specialists in production, sales,
advertising, promotion, research and development, marketing research, purchasing,
distribution, package development,
and finance.
Average Salary: Average salary is $76,100. It's reported that more than 50% of Brand Managers earn between $65,597 and $87,169
Education/Experience Requirements: A Bachelors degree and 4 years of field experience.
Personality Synopsis: Common traits of Product Managers include them being results oriented and creative; possess strong interpersonal, communication, and analytical skills; and have entrepreneurial leanings.
Other Job Titles Used: Product Manager
