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Brand Manager


Marketing Job Title:

Brand Manager

Job Description:

Brand managers plan, develop, and direct the marketing efforts for a particular brand or product. It is not uncommon for a brand manager to be responsible for coordinating activities of specialists in production, sales, advertising, promotion, research and development, marketing research, purchasing, distribution, package development, and finance.

Average Salary:

Average salary is $76,100. It's reported that more than 50% of Brand Managers earn between $65,597 and $87,169.

Education/Experience Requirements:

A Bachelors degree and 4 years of field experience.

Personality Synopsis:

Common traits of Brand Managers include them being results oriented and creative; possess strong interpersonal, communication, and analytical skills; and have entrepreneurial leanings.

Other Job Titles Used:

Product Manager

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