> Marketing Methods

Advertising (1) Public Relations (15) Direct Marketing (13) Relationship Marketing (19) Guerrilla Marketing (6) Viral Marketing (10) Positioning (3)

How Much Should I Spend on Marketing?
Determining how much of your resources to marketing within your company can be the biggest obstacles that businesses face. There are guidelines that will help in allocating your resources.

Rebate Marketing Program: Can It Work for Your Company?
Rebate marketing programs have existed for years, but is it a campaign that you should consider? There are key components that can make a rebate program successful, but they are not for everyone. Learn how to determine whether a rebate program is right for your products and how to plan it so that it carries a marketing benefit to your company.

Lead Generation: A Dying or Thriving Business?
What is the future of lead generation? Is it dying as some suggest? Learn how I think the future of lead generation will change as well as why I think it's one of the most viable marketing methods that is used online.

Wanted: 100 Referral Partners
The process of building sufficient word of mouth to produce the number of clients you need can seem daunting. C.J. Hayden shows you how to begin building your network in three easy steps.

5 Tips to Creating an Effective Blog
Blog marketing works. It's effective and inexpensive, but how do you create one that is successful in marketing your business? Use these 5 tips to help you create a successful blog that will draw traffic and increase your business visibility.