Updated Articles and Resources
- Protect Your Brand From Employee Sabotage With A Social Media Policy…Created: 2009-11-06 @ 21:04:01 EST
Social media disasters caused by networking sites and employees of companies is happening too often. How can you protect your brand from being thrown into crisis management because of employee act… - Marketing is Changing - Are You Interacting or Interrupting Potentia…Created: 2009-11-06 @ 20:54:45 EST Updated: 2009-11-06 @ 20:57:49 EST
Marketing is changing and if you are stuck in the old patterns of marketing you may be taking your business down a destructive path. Consumers want more engagement and interaction from those that t… - Media Buying Made Easy Step-By-StepCreated: 2009-10-18 @ 19:57:33 EDT Updated: 2009-10-18 @ 20:11:20 EDT
Media buying, sounds complicated doesn't it? Are you ready to learn how to conduct media buying by completing five steps? Here is a step-by-step guide on how to buy media and get the results that y… - Manage and Monitor Your Online ReputationCreated: 2009-10-05 @ 09:58:36 EDT Updated: 2009-10-05 @ 13:14:09 EDT
In recent months there have been two major brands that have faced damage in the social media realm. How can you monitor your brand to ensure that it is protected and that issues are resolved when n… - Content Marketing - Understanding the Why and HowCreated: 2009-09-20 @ 23:17:08 EDT Updated: 2009-09-20 @ 23:17:49 EDT
Content marketing is valuable and often leaves a longer impression than any other method of marketing. The problem is that most businesses don't understand the importance or how to use content mark… - Social Media Marketing - Is It Right For Your Business?Created: 2009-09-13 @ 14:25:58 EDT Updated: 2009-09-13 @ 15:24:28 EDT
This is the question many businesses forget to ask before starting social media marketing. The enter the realm of social media marketing thinking it will be a quick fix and immediate generation in… - Nonprofit Marketing - Explore the Social Media Marketing BenefitsCreated: 2009-08-30 @ 23:28:57 EDT Updated: 2009-08-30 @ 23:48:34 EDT
A recent report that was released showed that nearly 85% of non profit organizations have implemented some type of social media marketing. That's not even the outstanding part, nearly 45% percent … - Four Small Business Marketing Steps You Need to Put Into CheckCreated: 2009-08-16 @ 23:20:40 EDT Updated: 2009-08-16 @ 23:22:32 EDT
Small businesses always make the mistake of trying to compete with the "big dog" companies that have larger marketing budgets. In doing so many of them miss the mark, which is informing … - Five Guidelines for Outsourcing Your Search Engine MarketingCreated: 2009-08-02 @ 23:54:12 EDT Updated: 2009-08-03 @ 10:46:04 EDT
There are benefits to search engine marketing, but how do you find a company to outsource to that will have your best interest in mind? That's a good question and one that is asked often. It's imp… - Social Media Marketing - Mind Your MannersCreated: 2009-07-20 @ 23:44:55 EDT
It's true you will not find a list of dos and don'ts when it comes to social media marketing, but you must mind your manners in order for your efforts in social marketing to be successful. Social … - Must Reads: Essential Articles and Resources about MarketingUpdated: 2009-10-12 @ 12:50:53 EDT
- Niche Marketing - Define Your Niche MarketUpdated: 2009-10-11 @ 21:55:42 EDT
Any marketer will tell you that when you know who are you are marketing to it's easy to determine where your marketing energy and dollars should be spent. By reading this article you will learn th… - How to Beat the 80/20 Rule in Sales PerformanceUpdated: 2009-09-29 @ 14:24:59 EDT
The vast majority of salespeople produce a fraction of what top performers on the very same sales teams produce. What are the reasons behind these performance disparities? What is it about top sale… - Marketing vs. Sales: What is the Difference?Updated: 2009-09-17 @ 09:38:40 EDT
Marketing is everything that you do to reach and persuade prospects. The sales process is everything that you do to close the sale and get a signed agreement or contract. However it's not uncommon … - B2B Marketing: Reasons to Adopt Social Media MarketingUpdated: 2009-09-13 @ 16:10:08 EDT
Adopting social media marketing has been difficult for the B2B business. A recent study has revealed that 69% of B2B buyers use social media to assist them in business development and decision mak… - Word of Mouth Marketing: Five Tips to Generate it for Your BusinessUpdated: 2009-08-24 @ 09:56:12 EDT
Word of mouth marketing is the most difficult to measure, but it is the most cost effective. How can you generate word of mouth marketing? Here are five tips that will help you get started…