Twitter is creating buzz, but many people are still unsure how to use it and utilize it for their businesses. I'm here to help.

This 10 day course will answer all of your Twitter questions and get you well on your way to experiencing and gaining value from the Twitter experience. The course is free and each lesson is delivered to you via email.

The 10 day course syllabus is as follows:

Day 1: What is Twitter?
Day 2: Create Your Own Twitter Account
Day 3: Twitter Terminology
Day 4: Twitter Noise (Spam, Porn and other Annoyances)
Day 5: Integrating Twitter Into Your Marketing Mix
Day 6: What is and How to Use a HashTag?
Day 7: Best Practices for Building an Engaged Twitter Following
Day 8: Finding Prospects Using Twitter
Day 9: Time Saving Tools That Help Manage and Optimize Your Use of Twitter
Day 10: Mobile Tweeting (Iphone / Blackberry / Andorids / Palm)

Sign up for Twitter Bootcamp and start receiving your lessons today.

I recently had the pleasure of seeing one of my favorite sales trainers, Jeffrey Gitomer speak. His speech was informative as well as entertaining and drenched with energy. There however was one thing that stuck in my mind, Jeffrey would often talk about the materials that marketers provide their sales teams and how the marketers should try to sell with the tools they had produced.

Truth is as marketers we often overlook the needs of the sales team in order to create marketing materials that are drowning in branding terminology and less on the information that will help sales convert prospective customers and clients into new customers and clients.

I understand how hard it can be to step away from traditional marketing techniques and transform our marketing materials into sales tools that work, but it's never been more important to do this than in today's economy. It's time to work together to come up with tools that make that conversion happen.

Take the time to gain an understanding of the phases your sales people go through, and start creating materials that will make you both superstars in your company. It's time we stop working against each other and started work together to benefit the companies that we support. Are you up for the challenge? Learn how you as the marketing department can support your sales team.

Your turn: How do you work with your sales team to make sure that you are creating materials in your marketing department that help them convernt potential customers into new customers?

Viral marketing is a fantastic thing when it works and works in your favor. It's free, it's effective and it gets results. There are millions all over the world that share their passion about companies, products and services. They also share their viewpoints and opinions rather openly.

When viral marketing works, it really works. It has the ability to propel a company to the next level and create awareness nearly overnight about a brand. Oh, and wait - all of this -- well, it's free.

Many of us in the marketing field know that when we have others that tell our story it drives action in consumers. One person tells another and then that person tells another, and on and on it goes.

Did you know that viral marketing can also be the death of your business? I'd love to just talk about the fluff of viral marketing, but we must face reality the same viral marketing that has the ability to drive you to success has the same capabilities of driving you to the ground. A prime example of this is reflected when it comes to the marketing of movies in the box offices; Depending on what's said a movie can soar or die on opening day.

Can you hear your consumers talking? They are. They are talking about you. They are talking about your brands. They are talking about your products.  Will you be the next viral marketing casualty or success?

Marketing is changing and if you are stuck in the old patterns of marketing you may be taking your business down a destructive path. Consumers want more engagement and interaction from those that they buy from. Our consumers have faced an overstimulation of marketing messages over the last several years and now in order to get their attention you must do something different.

Consumer are getting smarter and making choices. We are no longer telling them what to buy, they are listening to other consumers and paying attention to word-of-mouth marketing now more than ever.

As consumers we like to buy from people that others recommend. We like to purchase our products and services from people we feel we have a relationship with.

I can see some of you shaking your head and wondering if what I am telling you is true. I understand, but I think you can answer that on your own without any research statistics. All you have to do is think of your own lifestyle and those around you for a moment and your own buying behaviors.

How are you doing when it comes to reaching your potential customers? Are you interacting with them or interrupting them?

Learn why it's now more important than ever to interact with potential customers in order to gain their business.