1. Money

Five No-Cost Marketing Tips

The most common question that I receive in my inbox "Laura, how do I save money in my marketing?"  First, let me say I hear you. Having had two businesses of my own, I am always on the lookout for ways to market that are low cost, but yet still effective. There are ways to do it. It just takes creativity and knowing your target marketing to be successful, I will show you how.  

Other Marketing Tips
Marketing Spotlight10

6 Components Of A Killer Blog Post

You know that content marketing is important. You've even gone to the trouble of setting up your own blog, but for some reason you can't capture the attention of your audience. Learn six things that you can implement that will help you in writing a killer blog posts that is guaranteed to grab the attention of those you are trying to reach.

Make Yourself an Expert!

Are you an expert? Very few people recognize the value of their specialized knowledge, or how to structure it to appeal to a mass market. All the experts in the world became so after declaring themselves Experts and setting about the daily business of producing specialized products, services and information. Learn how to promote yourself as an expert and gain the public relations exposure.

7 Ways to Increase Your Social Media Presence and Following

The biggest challenge when it comes to social media is gaining exposure and a following. We’ve all been there, you setup your social media accounts and you have little to no followers, so what is a business to do? Learn seven ways that you can not only increase your followers, but increase your presence and visibility as well.

Easy Guide to Using Google Analytics to Generate Content Ideas

You know content is important in marketing, but you always get stuck when it comes to determining what to write about. Learn how to use Google Analytics data to generate new content ideas.

Three Step Formula to Writing Titles that Get the Click

You find writing easy, but for some reason you just can't get people to click-thru and read your articles. Why is that? Did you know that as individuals we look for specific criteria to determine if we will click-thru to an article in search, social media and newsfeeds? Learn more about that criteria and the three step formula that will help you in writing titles that get the click.

5 Benefits Non Profit Organizations Gain from Social Media Marketing

Social media including pages like Facebook, Twitter, Linkedln, and Google+ are playing an increasing role in people's lives, both as a way of connecting with friends and as a way of increasing business activity. Nonprofit marketing in particular has benefited from social media marketing in a number of ways. Learn the benefits of using social media to market your nonprofit organization.

25 Marketing Quotes You Can Learn From

There are times that in marketing we can all get stuck and sometimes scanning quotes of inspiration and action can help us to find our lost footing. Over the years I have collected quotes that have inspired me to approach something differently or have just helped me through a mental dry spell. I have pulled those quotes together in hopes of helping you push through whatever block you are facing.

What Does a Marketer Do?

Are you interested in working in marketing? Do you know what a marketer does day in and day out? Get the insight into what a daily marketer does and learn what marketing career is best for you, where to find jobs, and how to stand out from the crowd.

25 Marketing Tips That Will Revive Your Small Business Marketing Efforts

I know when you work inside of your small business day in and day out or serve as a marketing manager for a company there are days you just can't think of new

Going on Vacation? Take Care of Your Customers Anyway.

It's that time of year where many of us planning vacations and time away. Have you created a plan to ensure that your customers will be taken care of? Here are a few tips that can help you in creating a "out of office" messaging that will leave your customers at ease.

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