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Laura Lake
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By Laura Lake, About.com Guide to Marketing

How to Market Your Business on Facebook

Sunday February 8, 2009
Let's face it in today's economy we are all looking for ways to be creative and innovative in our marketing. A month ago I asked for people to share their no-cost and low-cost tips and techniques for marketing, a common thread was social media marketing, particularly Facebook.

I know from my own personal experience that Facebook has become a part of my daily routine, I use it to keep up with current events, colleagues, family and friends. There are things I've heard on Facebook way before it ever hit the media waves. I've even downloaded a tool that updates me on Facebook status changes, just so I feel like I'm on top of what's going on in the world. It's true many of us thought that Facebook, was just for kids, but statistics are proving us wrong daily; a recent report showed that over half of the 140 million users on Facebook are out of college.

Does that pique your interest? Are you ready to start capturing your portion of that 140 million as customers? Of course you are, so today I'm going to show you two different ways that you can use Facebook to market your business. Learn how to market your business on Facebook using both Facebook Pages and Facebook Group options.

Comments
February 9, 2009 at 5:12 pm
(1) Skip says:

Great piece. I never knew you could do that on Facebook. It makes Facebook a little more relevant for businesses. Thanks for the suggestion.

February 15, 2009 at 3:09 pm
(2) Kimberly says:

This is a great article. Thanks for the tips!

March 5, 2009 at 12:26 pm
(3) reyna says:

Wow! At market OUT LOUD’s Breakaway workshop, I got so inspired by the high energy, “do it now” style that I’m really tired up to do more every day to build my business.

The team at market OUT LOUD’s Breakaway workshop can inspire a room full of people to manifest results in record time.
Chris Williams is real, she’s smart, her enthusiasm is infectious and, quite simply, she makes big things happen.

What I learned at market OUT LOUD’s Breakaway workshop is that I don’t have to build my business alone. Help is out there—in fact, it’s at market OUT LOUD. I’ve definitely put them on my team.

At market OUT LOUD’s Breakaway workshop, they helped me see “the big picture” for my business and strategize a way to get there.

market OUT LOUD’s Breakaway workshop gave me the road map I needed to move forward and grow.

Marketing can be a difficult thing to wrap your mind around, but at market OUT LOUD’s Breakaway workshop I suddenly understood what I had been doing wrong and what I needed to change. The results have been great.

If you’re looking for what’s working for small business today so you can make more money,
then you would do yourself a favor by going to market OUT LOUD’s Breakaway workshop.

I had such blind spots about what wasn’t working in my marketing but market OUT LOUD’s Breakaway workshop really opened my eyes.

I’m just starting out with my business, and I’m so glad I went to market OUT LOUD’s Breakaway workshop to get a plan that will
work for me. I really understand my business so much better, and what I need to do to make it a success.

I really appreciate how the folks at market OUT LOUD’s Breakaway workshop really got into my business and my challenges. I got real, practical help for my situation.

http://www.marketoutloud.com/breakaway/index.html

September 29, 2009 at 3:53 am
(4) Douglas Gregory says:

Facebook is a very effective marketing tool – and cheap!

As long as you remain as dedicated to maintaining your ‘friends’ via your Facebook page or event, you will continue to generate positive impressions for your brand.

We never really believed that our promotional merchandise business would generate too many leads via Facebook, but I must say we were genuinely surprised by the return on what was in the end very little investment.

October 10, 2009 at 5:26 pm
(5) Kristen says:

Thank you for the advice! And thank you to Reyna, for posting the link to market out loud! Very helpful!

November 4, 2009 at 3:39 pm
(6) Xeny says:

Are you able to delete your business profile for any reason?

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