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Laura's Marketing Blog

By Laura Lake, About.com Guide to Marketing since 2003

Twitter Hashtags - Understand Their Value and How to Use Them

Thursday May 21, 2009
Question: When I see someone tweet and use the symple "#" what does that mean?

This is a common question that comes from new users of Twitter. When you see a tweet with the "#" symbol and a word following that is a Twitter hashtag. It's the way that individuals place metadata into their tweets, in other words they provide a way for others to research and find tweets that surround a specific topic or event.

There are so many ways to use Twitter and a few tips and tricks that can help us be more effective when using Twitter as a social media option. One trick includes Twitter Hashtags. We can use hashtags to organize and group topics and events as well as use them to research current trends on Twitter. This week I share with you how you can use Twitter hashtags and give you an overview of the value they contain when it comes to social media marketing.

Comments
May 21, 2009 at 5:54 am
(1) Virginia Web Design says:

Great Tip!

May 25, 2009 at 1:42 pm
(2) Andy Donovan says:

Thanks for the tip Laura.

May 25, 2009 at 2:09 pm
(3) coirgreen.com says:

Yes, using “#” on twitter is very effective. If unclear, please do read more online as this will give you the added benefit on online marketing

May 26, 2009 at 3:57 am
(4) M.Y.IMAM says:

I AM REALLY FOLLOWING YOUR COURSES, ON DEVELOPING YOUR BRAND STRATEGIES,VERY OPTIMISTIC IT WILL PAY OFF
MORE OF THE COURSES WILL HELP,
REGARDS

May 27, 2009 at 4:12 pm
(5) David Calabrese says:

I didn’t know that. Awesome!

June 12, 2009 at 9:11 am
(6) lotusworks.com says:

Thanks for the tip, twitter is a great tool but with so many features it can be hard to keep up to speed

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