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Product Development Manager

By Laura Lake, About.com

Marketing Job Title:
Product Development Manager
Job Description:
A Product Development Manager specializes in the development and and planning. They are responsible for finding opportunities in the marketing of consumer products, consumer services, hospital and medical services, and public service programs. Persons involved in product development must have skills and understanding in marketing research, sales forecasting, and promotional planning. Their mission is to successful take a product from from concept to commercialization.
Average Salary:
Average salary is $75,525. It's reported that more than 50% of Product Development Managers earn between $62,085 and $80,956.
Education/Experience Requirements:
A Bachelors degree with at least 5 years of field experience.
Personality Synopsis:
Common traits of a Product Development manager include a unique combination of creative and analytical talents. They must be able to conceptualize new ideas, research the new ideas, and evaluate them objectively from a market and financial standpoint. It's important that they have a high degree of tolerance for uncertainty since new product development is ever changing.
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