Share Your Background and How You Became a Consultant
My background is in OD and Strategic Planning. Originally facilitated strategic planning sessions and implemented transformation programs focussed on helping employees embrace new strategic initiatives.
But clients kept on asking marketing advice - seems I had a natural aptitude for marketing!
How Long Have You Been a Marketing Consultant?
So, here I am, a marketing coach and consultant for the last 15 years!
What is Your Marketing Specialty?
Love helping professional service businesses attract more clients - consistently!
The struggle to attract clients influence more than 90% of all businesses. Our specialty is working with business professionals to put in place very focused marketing strategies to secure the clients they need.
What Qualities Make You Stand Out as Consultant?
As Marketing Coaches - we are the hand that keep the feet to the fire. We make sure our clients exccute their carefully crafted marketing strategies.
As Marketing Consultants - we never stop thinking of new, simple, and innovative marketing messages and tactics to consistently attract more client
Business Name
BroadVision Marketing.
Your Website Address
BroadVisionMarketing.com - combining online and off-line marketing strategies and tactics to grow your business.
Whether it's a brand new social media strategy, engaging and educating all your "Likes", or a regular direct mail campaign to your double-opt-in purchased mailing list, BroadVision Marketing can help.
Lessons Learned
- Make sure clients execute their carefully crafted marketing strategies, or it was just another execise in theory.
- Less is more, keep it simple stupid.
- All cllients listen to the station WIIFM - What's In It For Me?
- Make sure their marketing message grabs the client's attention and raise the level of interest.
- Almost all clients have a marketing mindset. It's one of the biggest obstacles a marketing consultant has to help them overcome.
