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Reader Stories: How I Started Marketing My Small Business

By , About.com Guide

Marketing a small business can prove challenging at times; especially in rough economic times. However, many companies are finding success by utilizing new techniques to market their small business. These strategies may include social media marketing, online marketing, traditional marketing and even direct mail. I've asked my readers to share their stories on how they started marketing their small business in hopes that it will inspire, motivate you and make you think of new ways to market that you had not considered previously.

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How I Marketed My Small Business by Espresso B2B

We feel very fortunate to have grown rapidly during our first year, despite the economy. We have about 40 clients. We've received many repeat orders, which we believe is a clear indication of custome…More

Marketing Consultant Directory - Jeff Ogden

Yes. We now have 40 Linkedin recommendations, 3,600 twitter followers and a bunch of delighted clients. Ironically, most of our clients have come from readers of our blog - no outbound expense.We're …More

How I Marketed My Small Business - Construction Industry

We have a maximum client count of 10 subscribing and 3 CDM projects at any one time. (to keep quality of service). Mprince.co.uk currently have 6 subscribers and 1 CDM project so without knowing it w…More

How I Started Marketing My Small Business by Aadarsh Ranjan

The success rate with email campaign was not good and actually feel confident in saying the success rate ranked at "zero." We found very good productivity rate with conferences, events and seminars. …More

How I Marketed My Small Business by Dian and Associate

It was a great success for us, as we received a lot of referrals and comments through a variety of channels. It did not triple sells by any means, but the entire goal was to get the company name out …More

How I Started Marketing My Small Business by Danielle MacInnis

Best strategies were:1. To mindmap (www.mindjet.com)out what my target offering was going to be and to be as niche as I could be. ie marketing to small business in IT, HR and construction. Mindmap le…More

How I Started Marketing My Small Business by Stacey the Writer

I have three small businesses, and what I have found, across the board, is that networking off line works best. Article marketing works to bring traffic to my sites.PPC, when done right, works well a…More

How I Started Marketing My Small Business by Poc Network

In the beginning we put an enormous amount of effort into marketing materials (i.e., business cards, brochures, mailers, etc) and both online and offline video/radio advertising. Soon after we decide…More

How I Started Marketing My Small Business by Designs by Humans

Trying to utilize the realtors seemed like a grand idea, whom better to get your name out there than people with homeowners flocking to them to buy houses. Truth was I never got a single call from an…More

How I Marketed My Small Business by Frost Mortgage

The strategy above has worked very well. Going out and meeting people allows prospects and potential partners to get to know me - the real me. People do business with people they know and trust. Netw…More

How I Started Marketing My Small Business by Andy Donovan

So far it's had good success...word of mouth has garnered several clients within the Toronto market...social media has helped attract and engage several prospects, partners and clients. Finally, the …More

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